Today's Sponsors:
 French Wine Explorers
Last call for our Rhône Valley tour
www.wine-tours-france.com/
RhoneValleyWineTour.htm

 California Wine Club
A Special Gift Just for Mom!
www.cawineclub.com

In This Issue
 Premium Edition: A bid for your support A reminder that our value-added subscription edition helps pay the rent.
 What's the matter with Merlot? Was the "Sideways" character who dissed this popular grape on target or off base?
 Clos Pegase 2000 Mitsuko's Vineyard Carneros Napa Valley Merlot ($19.99) Ripe and juicy fruit, good balance and varietal character add up to an exceptional lower-price Pinot.
 French Wine Explorers Time's running out to join our June Rhône Valley tour!
 California Wine Club Top medals and ratings in our Signature Series!
 This week on WineLoversPage.com A judge looks at the Supreme Court and wine shipping, and we debate California vs. Burgundy.
Last Week's Wine Advisor Index The Wine Advisor archives.
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What's the matter with Merlot?

Merlot, a classic French wine grape and a key player in the Bordeaux varietal blend, a grape of noble lineage and even gravitas, suddenly a laughingstock? Who knew?

Indeed, one of the biggest laugh lines in the movie Sideways, at least for the cognoscenti, comes when the twitchy, neurotic character Miles, looking for an excuse to avoid a sociable dinner with his buddy Jack and a pair of wine-country hotties, announces, "If anyone orders Merlot, I'm leaving. I am not drinking any #%*$ing Merlot!"

Although the wine industry hasn't reported a dip in Merlot sales to correspond with the trendy status that the recent wine-geek movie inspired for Pinot Noir, there's little question that Pinot is in while Merlot is out these days.

What's up with that? As one reader wrote recently, "May be a dumb question, but why did the wine geek hate Merlot so much?"

The short answer, I told him, is that Miles probably doesn't really hate Merlot as much as he thinks. In fact, the most prized bottle in his collection is not a Pinot Noir at all but 1961 Cheval Blanc, the wine that he hoarded, then finally opened and consumed from a paper cup in a diner, signaling perhaps that his life is finally moving on. This great wine, in fact, is one-third Merlot and two-thirds Cabernet Franc, another grape that Miles spoke of with disdain.

What we really see in Miles's anti-Merlot rant is a bit of wine snobbery. Merlot has become one of the most popular cheap, mass-market wine varieties - some wits nickname it "the Red Chardonnay" because so many casual wine drinkers call for it by name. And in its least-common-denominator form, a lot of Merlot is indeed sourced from greedily over-produced vineyards and vinified in a soft, sweetish and blowzy crowd-pleasing style that does not please "connoisseurs" like Miles.

But you don't have to pay Cheval Blanc prices to get decent Merlot. Check published tasting reports or compare notes with wine-loving friends, in person or online, and you can find plenty of Merlot that shouldn't make any wine lover run away.

Today's wine, for example, Clos Pegase 2000 Mitsuko's Vineyard Carneros Napa Valley Merlot, has nothing to apologize for. Grown in the cool climate of Carneros, the bayside southern edge of Napa and Sonoma, it's easy-to-drink, all right, but presents luscious chocolate-covered-cherry Merlot character in a wine of good balance and subtlety, with sufficient personality to reward contemplation ... fully competitive with, well, Pinot Noir in the same price range.

PRINT OUT TODAY'S ARTICLE
Here's a simply formatted copy of today's Wine Advisor, designed to be printed out for your scrapbook or file or downloaded to your PDA or other wireless device.
http://www.wineloverspage.com/wineadvisor1/print050418.html

TALK ABOUT WINE ONLINE
If you'd like to ask a question or comment on today's topic (or any other wine-related subject), you'll find a round-table online discussion in our interactive Wine Lovers' Discussion Group, where you're always welcome to join in the conversations about wine.
http://www.myspeakerscorner.com/forum/index.phtml?fn=1&tid=60611&mid=518792

If you prefer to comment privately, feel free to send me E-mail at wine@wineloverspage.com. I'll respond personally to the extent that time and volume permit.


Clos Pegase Clos Pegase 2000 Mitsuko's Vineyard Carneros Napa Valley Merlot ($19.99)

This is an inky dark reddish-purple wine with the classic chocolate-covered-cherry aroma profile of a good New World Merlot, not over-the-top but pleasant and inviting. Similar on the palate, it opens with ripe black fruit, plums and tart cherries with a rich, earthy back note of bittersweet dark chocolate. Fruit and acidity are in good balance; tannins are present but so smooth that they fade seamlessly into the fruit, which remains clean and consistent in a long finish. There's no need to snob on this Merlot: It's eminently drinkable and finds a good midpoint between New World and Old World styles. (April 16, 2005)

FOOD MATCH: Fine with an herbal, aromatic Italian-style chicken dish from Marcella Hazan, a split chiclen pan-roasted with herbs and garlic, then finished in a hot oven with a coating of grated Parmigiano.

VALUE: A decent value at this price, although some online merchants offer it for a few dollars less.

WHEN TO DRINK: There's no hurry to drink up this nicely balanced wine. It's delicious now, and its good fruit-acid balance suggests that it will hold and perhaps gain complexity with a few years of cellar time.

PRONUNCIATION:
Merlot = "Mair-lo"
Clos Pegase = "Cloh Peh-gahss"

WEB LINK
The Clos Pegase Website (another of those corporate sites that requires the visitor to click an entry button swearing that you're over 21), offers good content and depth about the winery and its wines as well as online and wine club sales where the law permits.
http://www.clospegase.com/

FIND THIS WINE ONLINE:
Find vendors and compare prices for Clos Pegase Merlot on Wine-Searcher.com:
http://www.wine-searcher.com/find/Pegase%2bMerlot/-/-/USD/A?referring_site=WLP


French Wine Explorers:
Last call for our Rhône Valley tour

Chateauneuf-du-Pape In just six weeks, a small group of lucky wine lovers will gather for an unparalleled weeklong journey through the Northern and Southern Rhône.

I'll be personally leading this tour, a first-class itinerary that boasts Michelin-starred restaurants, four-star accommodations, and VIP visits to the top wine producers of Hermitage, Côte Rôtie, Châteauneuf-du-Pape and more. We're even invited to a private, gala dinner and dance where we'll meet the wine makers of Chateauneuf-du-Pape in the historic 14th century wine cellars of the Papal Court at Avignon.

We still have a few places left in this strictly limited tour, and it would be a real shame to let them go unfilled. But we must finalize the guest list on Wednesday, April 20, and will not be able to accept applicants after that. If you're interested in this rare opportunity, I urge you to contact me immediately by E-mail or register on the French Wine Explorers Website today.


California Wine Club
California Wine Club:
A Special Gift Just for Mom!

Mother's Day is May 8, and The California Wine Club has a special gift just for Mom!

The California Wine Club features award-winning wines, hand selected from California's best boutique wineries ... it's a wine adventure that any Mom would love! Send a gift of 3 months or more and we'll include a copy of the book "How To Match Food and Wine" and an Engraved Collector's Wine Box. It's a $35 value, free! Each shipment will also include a copy of our beautiful and entertaining 12-page magazine, Uncorked. Just $32.95/month plus shipping.

To place your Mother's Day Gift Order, or for more information please call 1-800-777-4443 or visit
http://www.cawineclub.com?Partner_ID=winelovers


This week on WineLoversPage.com

Here are links to some of our recently published articles that I think you'll enjoy:

Wood on Wine: Send me some wine ...
Any day now, the U.S. Supreme Court will hand down a ruling that could change the archaic and restrictive laws that prohibit direct sales of wine to consumers. Columnist Linwood Slayton (who not only writes about wine but is himself a lawyer and a judge) offers a few pointed thoughts on the laws and what's at stake for consumers and small-business wine producers.
http://www.wineloverspage.com/wood/wineship.phtml

Wine Lovers' Discussion Group: Is California overtaking Burgundy?
Is the old order changing? In a recent article in the New York Sun, noteworthy wine writer Matt Kramer provocatively suggests that New World regions are supplanting Burgundy as producers of the world's best Pinot Noir. This Wine Lovers' Discussion Group topic, with a link to Matt's story, yielded some thoughtful posts on both sides of the issue. Read it, and join in:
http://www.myspeakerscorner.com/forum/index.phtml?fn=1&tid=60427&mid=517192


Last Week's Wine Advisor Index

The Wine Advisor's daily edition is usually distributed on Mondays, Wednesdays and Fridays (and, for those who subscribe, the FoodLetter on Thursdays). Last week, however, we went on a vacation schedule because of my travels, skipping the usual Wednesday Wine Advisor and Thursday FoodLetter. Here's the index to last week's columns:

 A 2003 that came out right (April 15, 2004)
http://www.wineloverspage.com/wineadvisor1/tswa050415.phtml

 Even cheaper Pinot Noir (April 13, 2004)
http://www.wineloverspage.com/wineadvisor1/tswa050413.phtml

 Affordable Pinot Noir (April 11, 2004)
http://www.wineloverspage.com/wineadvisor1/tswa050411.phtml

 Complete 30 Second Wine Advisor archive:
http://www.wineloverspage.com/wineadvisor1/thelist.shtml

 Wine Advisor FoodLetter: Theme and variations (April 14, 2004)
http://www.wineloverspage.com/wineadvisor1/tsfl050414.phtml

 Wine Advisor Foodletter archive:
http://www.wineloverspage.com/wineadvisor1/foodlist.phtml

 Wine Advisor Foodletter archive:
http://www.wineloverspage.com/wineadvisor1/foodlist.phtml


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Administrivia

To subscribe or unsubscribe from The 30 Second Wine Advisor, change your E-mail address, or for any other administrative matters, please use the individualized hotlink found at the end of your E-mail edition. If this is not practical, contact me by E-mail at wine@wineloverspage.com, including the exact E-mail address that you used when you subscribed, so I can find your record.

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Monday, April 18, 2005
Copyright 2005 by Robin Garr. All rights reserved.

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