Interesting experience, Ronica.
[And incidentally, welcome to WLDG, a great place to discuss wine.]
I'm not much of a Chardonnay drinker (except from France, I'm afraid), but it's possible the Central Market folks are just a bit behind the clearance curve.
Here's a typical review: "The 2004 White Lie Early Season Chardonnay is deliciously fruit-forward yet, crisp, with wonderful tropical and citrus aromas and flavors with hints of green apple and melon. A touch of oak and judicious use of malolactic fermentation give the wine a satisfying mouthfeel. It’s a lively wine with a clean and refreshing finish. - Jane Robichaud, Winemaker."
Most winelovers would think this is a wine that should be purchased and drunk within a year or so of release. It doesn't look like an age worthy wine.
It's about a year from original release, I think, and some shops are already discounting it heavily. Take a look at this shop near my home: $12 originally, discounted now to $6. White Lie Chardonnay at Shoppers Wine
One of the joys of drinking wine is to look for bargains.
Small suggestion [stole from my wife Janet]:
Try the White Lie -- see if you like it.
If you do, go back and buy more at the bargain price. You might even find it at the Central Market marked down. Bargains for stuff you like always add to the joy of possession and consumption. :-)
Welcome to WLDG -- please tell us what you think of the wine.
PS: Incidentally, I love the fact that you called Central Market for an explanation. You've got exactly the right shoppers instinct. :-)
The Central Market guy may not be wrong, really, just not aware of current market conditions. And, grocery stores tend to buy in much larger quantities and may enjoy deeper discounts at the wholesale level. So they can cut prices to move stock much quicker than other types of stores.
Well done, indeed. B.